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We see ourselves as much more than a gun shop, and more like a family of like-minded people who share an enthusiasm for shooting and country pursuits.
We’re a friendly bunch who truly enjoy what we do, the people we work with and the customers we meet every day.
Some of us prefer to be out on the field with an over and under in arm, whilst others prefer the intricacy of rifle shooting. With a mixture of interests and expertise across all spheres of shooting, we’re proud to share our passion, interest and expertise to support our customers in pursuing their own.
Got a question or are you looking for some advice? The TGS Outdoors team are always on hand to help.
Joseph ApplebyManaging Director
Joe has always had a strong passion for shooting and conserving the Countryside for future generations. He was the Managing Director of Keeper’s Choice Game feeds up until 2016 and is currently the 4th generation of the family to run the 102-year-old family business, Botley Flour Milling Company. In 2014, after identifying a need to provide a different kind of gun shop that was not being offered locally to the shooting community, he opened the TGS Outdoors store onsite at Botley Mills. Joe enjoys spending time in the great outdoors. When not on dry land enjoying a spot of clay and game shooting, Joe is also a keen yachtsman.
Jonny Carter TGS Productions Director
From the early days, Jonny has always had a fundamental role in the development of TGS. He was the Shop Manager and resident gunsmith for a number of years before starting TGS Productions. He now heads up this division, providing high quality video production work together with our YouTube channel, which reaches a huge global audience.
Mackalah GethinsStore Manager
Mackalah joined the team in 2019 after moving to Southampton from her home town in Herefordshire. Born and raised on a farm, Mackalah has a strong farming background and has grown up in a game-keeping and farming community. Because of this, she’s got a fantastic understanding of our customer’s needs and works hard to keep the shop stocked with all of your favourite brands and products. She’s a real bookworm, and in her spare time loves nothing more than getting stuck into a good book. Mackalah also loves to shoot with family and friends as well as horsing around with her beloved Welsh Section D.
Joanna ApplebyOperations Manager
Jo studied Agriculture and Estate Management at Plymouth University, where she first met Joe in 1996. She has been working at Botley Flour Milling Company since October 2004 and was the Manager of Botley Mills Country Store from 2014 to 2021. For the past two years, Jo has been the company’s Operations Manager. She was a scout leader for many years and held an air rifle instructor certificate. Jo enjoys pheasant shooting with Joe and their two sons.
Michael GreenGunsmith and Gun Room Manager
Michael has been part of the TGS Outdoors team since early 2018. His passion, wealth of knowledge and understanding of a varied range of different shooting disciplines and guns have led him to become TGS Outdoors’ resident Gunsmith and Gun Room Manager. Michael is a gin man and in his spare time, after a day of deer stalking, clay shooting or rifle shooting, he loves to put his feet up with a glass of his favourite gin in hand.
Syd Bell-MooreSales Assistant
Syd joined the team in early 2022 when he chose to carry out his Gamekeeping work experience placement at TGS Outdoors. After graduating from Sparsholt College in July 2023, Syd became a permanent, full-time member of the team. Syd’s enriched understanding of the gamekeeping world, fantastic positive energy and deep willingness to learn are all things greatly appreciated by the team and our customers alike. He too enjoys a spot of game shooting in his spare time.
Joe OliverSales Assistant
Joe has a love for beautiful old things, and as he says, if they work, it’s a bonus! Antique rifles and classic cars are just a few of his favourite things that fall into this category. When he’s not in the store helping our customers or making the team chuckle with his witty sense of humour, Joe can be found on the golf course or spending time with his family and his beloved hound Bruce.
Kerry GouldSales Assistant
As a gamekeeper’s daughter, Kerry has pretty much lived and breathed gamekeeping all of her life. Because of this, she has a thorough understanding of our gamekeeper’s customer’s needs and requirements and is always on hand to answer any questions they may have. She loves to shoot and devotes lots of her spare time to training her gun dogs.
Anna LinsdellMarketing Assistant
Anna does marketing. She’s supporting us in growing our reach and engagement with our local and national gun and outdoor pursuits community and helping to raise awareness of the awesome products and brands we sell both online and in-store. She is an outdoorsy girl who loves muddy walks and outdoor adventures.
BrucePaw Assistant
Our team wouldn’t be complete without Bruce! As the Head of Customer Greetings, Bruce has an important role. He loves being part of the team, meeting new human and dog friends and of course picking up his paw-check which comes in the form of lots of treats and cuddles! When he’s not in the shop, in his spare time, Bruce loves walking with his Dad, Joe Oliver, and playing ball games!
